Carol Bruess is a relationship social scientist, author, and speaker, and the scholar-in-residence at the College of Saint Benedict and Saint John’s University in Collegeville, Minnesota, near St. Cloud. She hired us for brand consulting and website design, turning a personal brand site into an author and speaker website ahead of a September 18 book release.
We rebuilt the Squarespace web design against her brand spec, starting with palette and typography, then took on content strategy site-wide. My Story was restructured, Books and Articles rebuilt around the new book, Speaking reworked for event inquiries, and the four-way contact page replaced with one routed form.
We wrote the page titles and meta descriptions for SEO, added her CV and a privacy policy, and managed the website launch: DNS cutover on her Cloudflare zone, mail records checked first, and go-live September 8, ten days ahead of the book.
